I’m pretty chuffed to have been nominated for the Research Industry Council of Australia (RICA) Young Researcher Award. I’ll be presenting to a panel of judges in a couple of weeks on a topic of my choice.
Like most market researchers, I had the good fortune of stumbling into this career. After completing my Masters in Communication, I became an insights community manager at one of Australia’s first agencies to do online qual.
This led me to years of reading, learning, and writing about the impact of technology on market research and I've shared my ideas at industry conferences in Australia and overseas.
Now I manage the Voice of Customer program at ME.